Pricing Strategy and Business Intelligence

Career Guide - Michael McDonald

Are you looking at creating Pricing Strategies? Do you want to make it simpler using Business Intelligence? Then, you have stopped at the correct place. By the end of this course, you may expect to understand the basics of pricing and its impact on Business and how price discrimination should be done. You can also expect to learn the profits and revenues that you can maximize with Price Discrimination.

 

 

Learning Objectives:

  • Explore the basics of pricing and why it matters for business
  • Explore what price discrimination is and how it can be useful to a firm
  • Identify different types of price discrimination and their uses
  • Explore how to use price discrimination to maximize profits and revenues
  • Explore how to apply Business Intelligence (BI) techniques to pricing analysis

Instructor

Michael McDonald

Professor: Fairfield University in Connecticut

Michael holds a PhD in finance from the University of Tennessee and his work has been quoted in the…

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What will you cover?

  •   Introduction 00:00:46

Instructor

Michael McDonald

Professor: Fairfield University in Connecticut

Michael holds a PhD in finance from the University of Tennessee and his work has been quoted in the…

Training 5 or more people?

Get your team access to WIISE top 2,000 courses anytime, anywhere.

Try WIISE for Business
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